Internet Marketing -- What’s in a Name?
The first thing you need to consider is a name for your site. This is extremely important to your success. Here are the basic steps you MUST take if you want to create a Kickin’ Site:
1. Have Your Own Domain Name.
A domain name is like “antion.com.” You don’t want to get something like “Geocities/ImTooCheapToGetMyOwnDomainName/joeblow.htm,” even though it’s free. If Geocities makes changes, all that work you did to get traffic to your site is history because people can’t find you anymore. With your own domain name, you can move and be hosted anywhere around the world and people will still be able to find you through all the promotional efforts that you did. So, get a domain name of your own and get it now, because they’re going fast.
2.
Choose a Name With Keywords NOT Vanity Words.
If I had to do it over again, I would not use my name (http://www.antion.com) as my main site. Anybody who knows my name can find me on the Internet. What’s more important is that the people that don’t know you’re out there can type in something in the search engines and then find you. Which is why I just bought three other domain names that include important keywords in the name. http://www.dynamicspeaking.com http://www.greatspeaking.com/ and http://www.speak4money.com .
Use these free tools to help you get ideas for domain names: http://www.nameboy.com/
http://www.quickdomains.net/name-suggest.cfm
3.
Don’t Give Up If The Name You Want is Taken.
You can easily check to see if a domain name you want is available by visiting http://www.NetworkSolutions.com. If the name is taken, you can see who owns it by clicking on the "who is" button. Don't feel all is lost just because the domain name you want is not available. Make an offer and see what happens. I bought http://www.dynamicspeaking.com for only $119.00.
Once you get a name, it’s time to pick your web host, which Click walks you through, step-by-step.